RAPID EXPANSION OF THE HOTEL MARKET, RESULTING IN FRANCHISE
Hotel franchisee to the headquarters of the high joining fee, then the franchisee can enjoy what the headquarters of the services and convenience?
"Franchisee and headquarters to discuss the success of the signing of the franchise agreement, reached a formal join relationship between the headquarters will send a store manager to manage the store can be said that a franchise can successfully copy the headquarters Mode, the headquarters to send the manager to give the force, because the headquarters of the franchise store support is the most important is to send the manager. "Headquarters support for franchisees, including professional training, marketing, operation and management, but the most The key is to send the manager. Because whether it is training or marketing, are the manager of the store will be copied to the store copy of the store, the manager do not do well, franchise management all go shape.
"A franchise is equivalent to a country, the manager is the emperor of this country, responsible for the management of the whole country.If the emperor is strong, then the country naturally managed properly, if a faint, then the people will suffer. The owner of the shop management improperly, then the franchise store must not reach the headquarters of the brand store requirements.
It is understood that a hotel manager's salary is a monthly salary of 13,000 yuan, is paid by the franchise. Sometimes because the franchise development is too fast, the manager can not keep up, some manager to serve as the other city store manager, and can also get the store manager salary.
The headquarters of the manager to send a high salary, some hotel franchisees do not want to take such a high salary to the manager. And the manager is responsible for the management of the entire store operations, which allows franchisees have no right to ask can not participate in the management, so some franchisees do not have the headquarters manager, find a monthly salary of three or four thousand dollars manager, both cheap and obedient. But this often led to the hotel brand copy is not successful, which appeared some problems. There is a well-known franchise opened soon with the headquarters of the conflict, the headquarters of the manager who sent their wages too high, with a variety of reasons do not match the headquarters. The final headquarters and its lifting of the relationship, but did not promptly remove their signs, but let them continue to use for three years, so that consumers mistakenly believe that this is the well-known brand hotel stores.
I think a brand company should not put all the treasure in the owner of the body, a good shop can let the owner to bear the responsibility. In the modern management, this is a "big style", the lack of modern enterprise management of science, will inevitably lead to the emergence of loopholes in the management of the franchise. And why the headquarters will be all the treasure are betting on a shopkeeper it? This is related to their expansion too fast. Expansion is too fast, the headquarters of the management can not keep up with the growth rate of franchise stores, can only let the owner bear all the responsibility.
Issued a complete rules and regulations, but no oversight mechanism, such as: how a remote control should be how to disinfect, to a foot line should be how to wipe, how to disinfect the cup, all with the text to write every step clear Chu. But in the actual operation of the process, these impeccable rules and regulations have become a "empty paper", which is why?
Although each regular chain hotel, in its headquarters will have a series of very complete regulatory rules and regulations, but in the course of the operation is often because of the lack of oversight bodies and let these rules become empty.
Each store manager will be a thick stack of rules and regulations so that employees posted on the wall, with the staff that should be in accordance with the company's system of work. But is responsible for the actual operation of the front-line staff, can not be implemented in the rules and regulations also rely on grass-roots staff.
The headquarters to send a manager responsible for the operation of the entire franchise, then the manager will need a person responsible for the entire store. His work is bound to be busy, there may not be so much time every day and employees talk about rules and regulations, and the essence of the chain of service is difficult to enter their hearts. And for the newly recruited staff, under normal circumstances only the human resources department asked the staff had not done before. If done, then directly on the job, there is no systematic training. So that the essence of a chain of brand management, the service concept is even more difficult to spread to their hearts, so as to work on their future is not responsible for leaving a hidden danger.
With the ideological hidden dangers, is bound to appear on the action of the error. There has been a substantive error after the operation, because the headquarters will be a franchise management authority gave the manager, the headquarters will not personally do this education error punishment. Headquarters to the store to the manager, the general will no longer directly supervise the manager. The headquarters sent to supervise the words it is only unannounced visits to the company pretend to be ordinary guests to see the store is not a warm service, and the internal cleaning work is difficult to dark to the. "
"The lack of supervision mechanism, the lack of supervision is caused by the management of the loopholes in the store a big reason.If you can store long, good rules and regulations separate supervision, franchise management will not appear these loopholes.
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